Road to Success: An Interview with Brenna Moulds of ChicStreetStyle
Brenna Moulds is serving up unapologetic realness as far as her glam-v will take her. With a successful blog, a book in the works, and a jewelry company under her belt, our interview with blogger Brenna of Chic Street Style teaches us that it’s never a real risk when you’re betting on yourself. We spoke to Brenna about daring to follow your dreams and living her best life:
What inspired you to start your blog?
I wish I had some glamorous story, but what it really started out of was a desire to be the middle ground in blogs that didn’t exist 5 years ago when I started Chic Street Style. There was the very high-end and the very low end, and I personally like to mix both in a very street style way and I re-wear pieces often and that seems to resonate with a lot of people.
You have a lot of stuff on your plate right now! How do you balance your blog, your jewelry company (Everly), and being an author (Bang For Your Blog)?
Yes! I am one of those people that is happiest living in a state of being engulfed by what I do. Multitasking is a must and it is an 18-hours-a-day grind at times. To be honest, I am so much happier and more fulfilled with running my businesses, online, by my terms, than I was working a 9-to-5 as a buyer. Coffee and thriving off of knowing that I’m writing my legacy is what keeps me going (and my husband, Zach!).
You mentioned on your blog that you and your husband moved to Seattle with $33 in your pockets. What was the biggest obstacle you had to overcome and how did you make it to where you are today?
That time was so hard for us in so many different aspects, but we knew if we just made it to Seattle, we could make it. Both my husband and I are 100% self made, and at 23, there is no greater feeling. The biggest struggle was ultimately my decision to leave my “dream job”, working in the buying office for a high-end retailer and deciding to go on my own full time. What I realized was, you can’t go part time on your dreams, and I was all in. Overnight, I went from being a buyer to being a full-time blogger, running my online-based styling company (that I started in college), launching Everly (my ring line) and writing my E-book, Bang For Your Blog, that is launching this spring. It took sacrifice, long hours, a lot of scrappiness and some education from Google University to make it happen. I am a true believer in skill vs. will. I have, at best, average skill, but I have an extraordinary will that is tenacious and resilient and won’t let me give up.
And now you’re living in your “glam-v”! What made you decide to leave Seattle for the nomadic life?
Yes! What it came down to was that we moved to Seattle for my job as a buyer and nothing was keeping us there after I became 100% self-employed. We were paying an absurd amount of rent each month to live in the heart of Downtown Seattle and we just wanted to travel. I can work from anywhere with an internet connection and we are newlyweds so it seemed like the perfect time to make this crazy life change. We are getting to live life on our terms, and the difference in what we are paying in Seattle and the cost of living allowed us to really invest in our businesses and grow our team, which is paying off in every way.
Was there any negativity in regards to your decision to live out of your “glam-v”? If so, how did you overcome this?
I was beyond surprised by the lack of negativity regarding this decision. People, family, friends and followers were overwhelmingly supportive. I can count on one hand the amount of negative comments I’ve had regarding it. I know it’s not considered normal, but I believe that normality is a beautiful prison. There is something truly beautiful that happens when you lose regard for what everyone else thinks and let your gut instinct and desires guide your life.
With everything you know now, what advice would you have given yourself when you were first starting out?
There is far too much to just put it in a single paragraph and most of my best advice and tips can be found in my E-book, Bang For Your Blog, that comes out this spring. But entrepreneurship is like walking on a tightrope with no net, there is no doing it halfway. It’s the most testing exercise of how much faith you have in yourself. I don’t gamble, but I know if there is one thing I’m going to bet on, it would be myself. Find what makes you hungry for success and chase it relentlessly.
How has your fashion style evolved over the course of your travels?
One of the reasons my blog grew so fast is because I had a few articles go viral on Pinterest. One of them was all about how I lived out of a single suitcase in Italy for four months without ever repeating a single outfit. That mix-and-match and versatility really appeals to the average person, so living life on the road has really brought me back to my blogging roots, which I love. I have become obsessed with upgraded neutrals and basics, and I’ve really defined what my core, capsule closet looks to me personally. I love basics with updated twists that make a statement.
Where do you see yourself in 5 years?
Well, spoiler alert: we are actually having a home built and hope to be in it by this holiday season. This, by no means, will stop us from traveling, but will give us a home base to run Everly and a chance to put down some roots. We are actually purchasing Glam-V 2.0 later this week, so traveling all summer will most likely still happen. In 5 years, I see Everly growing into a household brand, having my second E-book published, continuing to blog on a bigger scale and having our gorgeous home in (can’t tell you yet!) with our pet marble fox, Sterling. Yes, you read that right; he will be 6 years old.
What does “dare to…” mean to you?
“Dare to…” means to me that you are unapologetically listening to yourself and are chasing your dreams with no regard for anyone else’s thoughts or opinions, all with a confident stride.
What will you dare to do this spring?
I will dare to be the very best version of myself. That means to my husband, to my followers, to my Everly customers and the Chic Street Style team. That means having my long-awaited E-book published and continuing to enrich the lives of women with affordable and beautiful, simulated diamond Everly rings.
<< Rose and white gold @everlyrings stacks have been my obsession lately 🎀 Tonight is the last chance to take advantage of our BEST SALE EVER. You can get 3 stackable bands for $127.50, 5 for $200 or 11 for $375 (normally up to $99 each) or get 15% off everything else! All codes are on the homepage of our site www.everlyshop.com 💗 In case you are wondering, I'm wearing (on my left hand, from top to bottom): The Anguilla Band (white gold), The Monte Carlo Band (white gold), The Anguilla Band (rose gold), The St. Lucia Band and The Haven Band. On my right hand (from top to bottom) I'm stacking: The Bria Band (rose gold), The London Band, The Luna Band (rose gold), The Etta Band and The Verona Band (rose gold) 💍 >>
Describe your style in 3 words.
Sleek, inspired and chic.
What piece of clothing can you not live without?
Who is your favourite celebrity style icon?
I don’t think I can name just one. If I had to try it would be the love child of Rachel Zoe and Helena Glazer (blogger behind Brooklyn Blonde). Rachel speaks to my love of neutrals, slightly vintage-inspired silhouettes and obsession with accessories. Helena appeals to my side that lives in timeless basics with a right-now twist in the sleekest way possible.
What is your favourite trend this spring?
I really don’t follow trends. I am more inclined to become obsessed with a styling trick, for me, that is monochromatic with an airy and tailored execution.
A woman that inspires you?
My mother. She is so unapologetically herself, so resilient and is a scrappy business woman who is 100% independent. I think I may have got some of my rebellious nature from her.