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Is it Summer Yet? Dynamite Summer 2017 Preview Event

Disclaimer: what you are about to read will make you want to start counting sleeps until our Summer Collection is here…. You’ve been warned.

February 28, 2017: It was a cold and rainy evening in downtown Toronto, but Dynamite’s Summer 2017 Collection brought all of the sunshine and heat to the Colette Grand Café. We invited some of our favourite bloggers and media to discover the new Summer Collection and browse our new key pieces hitting stores next month! And of course, we provided some delicious food, and fancy cocktails to make the experience even better.

Dynamite 2017 Summer Collection Preview Event

The whole room was set up like a seascape oasis. Seashells adorned large marble tables, and beautiful floral arrangements tastefully accented the space. No outfit is complete without accessories, and the ones coming out this summer are perfection.

summer collection

The clothes were hung around the room for our lovely guests to browse, while also laid flat for the perfect insta-worthy shots. Here we have @Natalie.Alysa and @SweetasFiction snapping pics of this striped off-the-shoulder number.

summer collection

All of the pink things! Pretty pastels had us daydreaming about warmer air and blooming flowers. This trendy ensemble features embroidered denim and a layered cami with the perfect metallic pink cap to top it off.

Dynamite 2017 Summer Collection Preview Event

We had the wonderful @Thatsotee (pictured) taking over our Instagram and Snapchat stories to bring our followers to the event. She showed everyone her fave pieces and even introduced us to her own blogger friends. Thanks Tee!

Dynamite 2017 Summer Collection Preview Event

The collection is a mix of tropical island notes mixed with romantic ruffles and silhouettes. The clothes beg you to take them to a beach resort and we are ready to oblige. Just what you need after a long winter, we brought everything you love about summer fashion: dresses, florals, off-the-shoulder, maxi lengths and so much more… You’ll have to wait and see! 😉

Dynamite 2017 Summer Collection Preview Event

Now let’s take a minute to talk about food. Oysters, and shrimp, and crab (oh, my!)… What could be better than a decadent seafood display accompanied by fries in a cone? Nothing, that’s what. Also, let’s just all sit back and admire how beautiful Colette looked.

Dynamite 2017 Summer Collection Preview Event

Finally, no event is ever complete without gift bags! Our guests received one of our signature fragrances, both in regular and travel size format, and a makeup bag to thank them for taking the time to join us for the event! We had such a fantastic time and we hope you guys are as excited as we are about our Summer Collection!

Can it be April now? We just want to wake up and wear pretty things.

Show us your fave looks by tagging #dynamitestyle on Instagram!